Page 40 - Angstrom Creative: Creative Overview

An IP address (Internet Protocol) is an identifier assigned to each computer and other smart devices in a home or business connected through an active modem.
IP Targeting plugs your offline direct mail campaigns into the digital world by matching residential and business mailing addresses with the IP addresses associated with each physical mailing address. The mailer hits the mailbox, the IP banners appear on the connected devices inside that address, and target customers begin clicking on your ads. It’s that simple.
IP Targeting Basics
Start with an Address List
Match Physical Address with IP Address Locate Target Household
Serve Display Ads to Target
"I was reluctant to do “just some other mailer” to get our new catering program out to customers, but it was really our only option until Angstrom Creative came up with a great solution. By utilizing both IP Target Marketing and direct mail, customers were seeing our catering message in several places making our brand top-of-mind during our peak season.I’d highly recommend this method of marketing to tech-savvy and business individuals as it’s a great budget-friendly way to grab attention.”
Holly Earle-Schultze,
Senior Director at Schmizza International, Inc.
CREATIVE SERVICES OVERVIEW
©2018 | Angstrom Creative | A Division of Angstrom Graphics Inc., Midwest || Confidential
DIGITAL / IP TARGETING